Beauty brands, edited.

Your business has evolved. Has your brand?

We work with brands at the moments that matter: moving into new retailers, new markets, refreshing to stay relevant, or launching for the first time.

We bring an editorial eye and a commercial instinct to everything we create.

NEW NAME, NEW STATUS Decree

LUXURY, ENCAPSULATED Romilly Wilde

THE ENDURING IDENTITY This Works

CLINICAL WITH GLAMOUR Sarah Chapman

THE COOL PRESCRIPTION Klira

VIRAL MOMENT Lily Allen

SLEEP, MADE BEAUTIFUL Dreem Distillery

SHOP BY SHADE Josh Wood

A SIGNATURE IN BEAUTY Monika Blunder Beauty

PATCHES WITH PERSONALITY The What Supp Co.

I SCREAM FOR SUNSCREEN Scream for Cream

PREMIUM RETAIL Martha Stewart

50+ brands launched or transformed.

Your business has evolved. Has your brand?

We work with brands at the moments that matter: moving into new retailers, new markets, refreshing to stay relevant, or launching for the first time.

We bring an editorial eye and a commercial instinct to everything we create.

Our clients’ brands have been stocked at
Sephora, Space NK, Liberty, Selfridges, Harrods, Boots,
Ulta, Mecca, Saks, Galeries Lafayette, Nordstrom.

WHO IS UNTITLED Meet Marissa

“Founders put so much of themselves into a brand.

I need to understand what they dream of building – and what will make someone else want to be part of it.

My job is to turn that ambition into something people want to own.

It has to make you feel something.”

Marissa Bourke CREATIVE DIRECTOR, THE UNTITLED AGENCY

AN EDITORIAL EYE. A COMMERCIAL INSTINCT From The Face and Vogue to your shelf.

Marissa led the creative teams at ELLE UK and Harper’s Bazaar UK, and is Art Director of Violet.
Every cover had to earn attention and sell. She brings that same instinct to beauty brands.

Ways to work together.

01 FIRST LOOK

A free 30-minute conversation about your plans, the brief and whether we’re the right fit.

02 THE SHELF AUDIT

A fixed-fee focused review of your packaging against its competitors, with clear priorities for what to keep, change or strengthen.

03 THE BRAND EDIT

Positioning, naming, identity and packaging – for a new launch or a business ready for change.

04 CREATIVE DIRECTION

Senior creative direction for your team, campaign or launch. Available by the day or as ongoing support.

“My favourite packaging ever”

Sophie Kerbegian CO-FOUNDER & CEO, KLIRA

“Honestly what you’ve done for us is incredible”

Susie Willis FOUNDER, ROMILLY WILDE

Currently booking for 2027.
Got a project?
Get in touch and say hello.